everest marathon challenge
striding for impact
Mental resilience meets financial resilience. Helping under resourced UK charities deliver vital impact with financial resilience programmes. Together, let’s #KeepStriding.
Powered by Charity Accounting Partners
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Why It Matters
Behind every life changed, every fmaily supported, and every frontline worker, there’s a finance team keeping the lights on, the funds flowing, and the risks managed.
But these teams are often invisible. underfunded. overlooked. undervalued.
50%
of charities operate without 3-months’ of reserves
70%
of UK charities say they lack financial expertise
The marathon man
Carl Wakeford, the man behind the challenge, is an ex KPMG auditor and chartered accountant who has witnessed charities struggling firsthand.
Time and again, he found that:
Charities aren’t struggling because of a lack of passion – but because they lack the right financial tools and support.
The mission
We want to help 50 UK charities with an annual income greater than £900K by funding access to professional financial support that empowers them to operate with confidence and ultimately do more good.
We need your help to raise awareness for the importance of financial resilience. Together, we can create a mindset shift within the UK charity sector and set a new standard.
Ways to help
Spread the message
The easiest way to get involved is to become a partner who we can tag when we post awesome content!
Become a sponsor
An opportunity to create lasting change by supporting multiple charities in becoming more financially resilient.
Offer resources
We would be very grateful for media and PR contacts, introductions to possible sponsors, and kit providers.
Every good cause should be financially sustainable
Building a successful charity is a marathon. Changing the world, supporting communities. Finance is the engine that keeps it going.
Become a partner
If you would like to support charities in becoming more financially resilient, the simplest way to get involved is to become a partner who agrees to spread the message.
We will create professional, engaging content documenting the journey and cause. We will tag you in weekly inspirational posts on social media which you can share with your audience.
Our professional content writer will also produce free, tailored blog posts for you to share on your blog or with your audience via email.
Become a sponsor
What’s in it for you?
- Charity impact: fund financial resilience programmes for charities (with results reported back to you). If you want to support a particular charitable cause, we can help charities operating in this space.
- Brand exposure: inclusion in a professionally produced docuseries and campaign promoted across social media and partner platforms.
- Employee engagement: access to a toolkit produced by a marathon coach to help your team be active and inspired alongside the challenge.
- VIP event: invitation to a celebratory event after the challenge in London with charity leaders, sector influencers, and press.
For more information on sponsorship tiers, please email [email protected]
